Who Are We?

Utilizing the latest printing technology called Variable Data Processing (VDP), Shamrock offers marketers like you the ability to use your current customer database to create customized, dynamic and highly economical communications pieces.

Shamrock is the first company in Georgia to successfully provide stunning commercial quality VDP, integrated with expert database knowledge, sophisticated graphic design skills and one-to-one direct marketing communications!

Through Shamrock and VDP, you may see:

  • Revenues and profits associated with personalized direct marketing programs that are 31% greater than with general marketing.
    --2003 Electronics for Imaging, Inc.

  • Response rates increasing up to an average of 36% with personalization.
    -- 2003 The Value of Color, CAPV

  • Customer's response time improving an average of 33.9%.
    -- 2003 The Value of Color, CAPV

  • Pull Marketing that's cost-effective with twice the impact as Push Marketing.
    -- 2003 Effective Personalized Communications for Customer-Centric Strategies